15_the_circle | non-stale marketing data

[OT from cottage renovations]

it is a foregone conclusion that any joint enterprise involving Kellogg's and the Disney Co. will be an unholy alliance. so while on a run to the market for additional floor treatment supplies on seeing Johnny Depp's face gazing out from a box marked as piratical provisions I did what any sensible person would do and bought it immediately. not for personal consumption, mind you, but as a gift, a gift for a pirate-besotted little boy (in his fifties, but never mind that) who I expect to be delighted to receive it.

impulse marketing at its best.

naturally sweetened chocolate pearl-shaped cereal with pirate-shaped marshmallows

just the thing to start off a day of buccaneering, right?
bit of an upgrade from hardtack, eh what?

(as a Disney stockholder I stand to benefit from any sales of this product. now that's some real piracy for you)